FLBS Stated Mission:

The mission of Fanli Business School (FLBS) is to prepare students as application-oriented, socially responsible business professionals with innovative capabilities, interdisciplinary knowledge, and practical expertise to meet the needs of regional and national economic and social development.

FLBS Stated Vision:

Fanli Business School (FLBS) aspires to integrate academic rigor with industry relevance through close collaboration between education and industry. Leveraging the legacy of Fanli’s business philosophy, FLBS aims to inspire students with entrepreneurial spirit, ethical awareness, and global perspectives while driving regional economic growth through impactful research, high-quality talent development, and dynamic partnerships.

FNGT Stated Mission:

The mission of the Financial Management (FNGT) program is to prepare students as application-oriented professionals with expertise in financial management, data analytics, and intelligent financial technologies through industry-integrated education. The program aims to serve regional and national economic development by equipping students to meet the challenges of the digital economy with innovative problem-solving skills and a commitment to social responsibility.

BUAD Stated Mission:

The mission of the Business Administration (BUAD) program is to prepare students to become socially responsible and innovative professionals with a solid foundation in business theory, digital operations, and strategic decision-making. Through interdisciplinary learning and practice-based education, the program supports regional and national economic growth by enabling students to excel in dynamic organizational environments.

MKTG Stated Mission:

The mission of the Marketing (MKTG) program is to prepare students as innovative, application-oriented marketing professionals with expertise in digital tools, big data analytics, and internet-based marketing strategies. The program contributes to regional and national economic development by equipping graduates to address real-world marketing challenges and lead in the digital economy.